Our Story


Cooliea is a health-tech start up born in Den Haag, conformed by a group of fun geeks from Netherlands, United States, Germany, and UK that want to make the world more environmental friendly! We are based in the Netherlands, where all our products are designed and prototyped. 

Solutions for periods have not changed much in the past centuries! This is truly sad because meanwhile we are planning to send humans to Mars. What is a better and greener solution for periods other than pads, tampons, and the menstrual cup? There must be something out there!

After countless trials of cutting, designing, material-optimising, and lots of surveys, Cooliea finally launched: Cooliea undies, your all-in-one, period-proof underwear bikini. It is a complete replacement for pads, tampons, or cups. We gave more than 50 samples to people of all ages who have periods (including trans boys which may have different cutting needs), just to maximize comfort and style.

Thanks to our Cooliea ventil-cool tech, you can just ditch all those unbreathable, thick pads now! We don’t absorb, we only ventilate the moisture and keep you always cool. That is the power of our tech, and this tech is in what we believe!

But we are not stopping here, as we mentioned, our aim is to contribute to society with sustainable products, and practice the “reuse, reduce, recycle” rule. Each Cooliea is designed to be used for years and is easy to maintain, so you can stop buying all the other menstruation products. We build premium products with high usability and excellent designs – ”good enough” is not good enough - we are obsessed with our products.

Why is it great to be able to stop buying disposable period products? Because every year more than 12 billions of pads and tampons are thrown out and 90% of them go to landfills. A person will dispose of 12,000 pads/tampons in her life time (unbelievable, right?). Most products in the hygiene industries are not biodegradable: a regular disposable pad or tampon is worth 4 plastic bags; imagine that during a single period you may throw out the equivalent to 60 plastic bags! 

Moreover, we have other product lines such as the Cooliea period cup and our reusable makeup remover glove, because we want to provide the world with more sustainable choices!

We are very passionate about our work and it is very important for us to feel good about everything we create! With you, who support us, we can go even further!

Your Cooliea team

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